Programme announced: Audience Research in the Arts Conference
3–5th July 2019, The University of Sheffield
Sheffield Performer and Audience Research Centre (SPARC) is hosting a conference in partnership with the International Network for Audience Research in the Performing Arts (iNARPA), The Audience Agency, Routledge, The University of Leeds and Deakin University, to bring together researchers and industry professionals who investigate audience engagement with the arts. This conference comes at the culmination of two substantive contributions to the field of audience research at The University of Sheffield; the Understanding Audiences for the Contemporary Arts (UACA) study and the Modern Fairies project. The conference will also celebrate the publication of a Cultural Trends special double issue on ‘Audience Data and Research’ and launch a sector-facing handbook from the UACA project. It will feature sharing sessions from the two research projects and papers from contributors to the special issue.